Exploring the invisible systems that shape us and the agency we have within them.

Writing: Theory


Projects: Practice




Hello, I'm John Holleman

I've spent twenty years building digital products and the teams that create them. That work kept returning me to the same questions: what forces actually shape how we think and act, and how do we create products and environments that respect and enhance our agency?

I explore those questions here, through the lenses of technology, design, psychology, leadership and occasionally wine.